Tyler Van Dyke inks deal for BMW 750i Sport through collegiate career

Oct 30, 2021; Pittsburgh, Pennsylvania, USA; Mandatory Credit: Charles LeClaire-USA TODAY Sports
Oct 30, 2021; Pittsburgh, Pennsylvania, USA; Mandatory Credit: Charles LeClaire-USA TODAY Sports /

Miami Hurricanes quarterback Tyler Van Dyke has secured a deal to drive a BMW 750i sport through the rest of his collegiate career on behalf of the Sarchione Auto Gallery via agent Shawn O’Dare of the Drew Rosenhaus Agency. O’Dare and Rosenhaus are both University of Miami alums.

Former Miami defensive back Robert Bailey is the President of Rosenhaus Sports. The Sarchione Auto Gallery is based in Canton, Ohio. Tyler Van Dyke has a Name, Image and Likeness evaluation of $86k which ranks 182nd in college football according to an evaluation by On3 sports. This is the latest deal secured by Van Dyke.

Per Chandler Vessels of On3, Van Dyke agreed in March to become the Official Sports Ambassador of Health and Wellness for Florida Concierge Medicine and Wellness. Van Dyke also sold tickets for an autograph signing session last month at $39 per ticket. The evaluation for Van Dyke is $221 per Instagram post and $88 for Twitter.

Van Dyke agreeing to the deal with Sarchione is the latest deal that provides him a national appeal. In addition to the deal with Florida Concierge Medicine, Van Dyke also agreed to a NIL with the Cover Two Sports Cafe in Newtown, Connecticut, his home state. Deals for Van Dyke should continue throughout the 2022 season.

Van Dyke has been mentioned as an early Heisman Trophy candidate. If Van Dyke lives up to the 2022 hype, his opportunities will continue to increase. Social media following plays a big role in the NIL worth a player has. Van Dyke has 14.1 thousand followers on Instagram and 9.1 thousand on Twitter.

Van Dyke is also earning money as part of the deal Miami benefactor John Ruiz negotiated for Hurricanes’ players that are valued at $392,000. That deal earned Van Dyke $50,000. Entering their inaugural season under Mario Cristobal should increase the national publicity for the Miami football program.

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That should help Van Dyke and other Miami stars to secure more NIL deals. Ruiz could be worth more than $20 billion if the purchase of one of his businesses goes through this summer. Ruiz told CBS Miami that he has set aside $10 million for NIL deals with the Hurricanes in 2022. That bodes well for Miami’s future.